目标客户
东方保险将目标客户市场主要定位于国内日益增长的大众市场富裕阶层。中国政府全面建设小康社会的战略目标，预示着中国未来中间阶层的不断扩大，并将为公司创造良好的可持续发展环境。东方保险力争把握寿险市场发展的重大机遇，并有效地满足及提升小康社会大众市场富裕阶层的寿险需要。

Target Consumers
Eastern Life targets at attracting the customers belonging to the class, which are developing day by day in our country. The strategic goal of the Chinese Government to all-roundly build an affluent society indicates that the ever-enlarging middle-class of China will offer a good and sustainable development environment for the company. Striving to seize growth opportunities in the life insurance market, Eastern Life aims to meet and improve the demand of the rich class in the affluent society for life insurance.